27 Sale Street

Freemans Bay

Auckland 1010

Aotearoa / New Zealand

+ 64 9 366 7247


We produce quality content for screens big & small and like seamlessly blending the disciplines of design, animation and live action to create attention grabbing motion-graphics, quirky, compelling character animation and complex photo-real visual effects.

Smiths Chip Mr Potato Head

A familiar character plays the lead in this charming live action spot for Smiths from Eight director Josh Frizzell.
Mr Potato Head was fully animated and composited into every shot by the Toybox team.

Smiths Potato Snacks
Clemenger BBDO Sydney
Production Company
Josh Frizzell
Animation Director
Andrew Newland